Post by account_disabled on Dec 3, 2023 11:11:33 GMT
Just as you read. With the markets - as is still done - out to solve a need. Marketing is not a current process because it was merely given a deeper term and other factors were included to complement its definition .. The background of marketing in Mexico has a lot to tell us. Keep reading, learn about his career and how it has changed with the evolution of Mexican society. Background of marketing in Mexico Before the Spanish conquest Prior to the conquest, in the Mayan, Aztec, Teotihuacan, Toltec, Zapotec, etc. civilizations, there were places where basic consumer products were sold, bought and exchanged, and even slaves were sold.
In the pre-Columbian period, sellers and clients made Phone Number List their exchanges in Tiantiztli, (tianguis) and which Fray Toribio de Benevente called markets. colonial stage This stage brought with it commercial evolution and divided it into three fundamental phases: from 1521 to 1810: it was defined by the exploitation of metals, mainly silver, this brought important benefits to Mexico from Europe; from 1810 to 1880: modern economic imperialism begins and the State acquires a higher level; Since 1880: the flea markets were changed for buildings and trade with the United States was mainly established. First marketing strategies in Mexico In Mexico, as throughout the world, marketing has evolved throughout history.
And while the concept was refined around the world, the first marketing strategies appeared in Mexico . Mass Marketing This was the first type of marketing that appeared in Mexico and was with the help of the media, between the forties and fifties of the 20th century. It is known as "Mass Marketing" because it was aimed at the entire population without any distinction between consumers. Segment Marketing Various successes occurred in the 1960s in the country and the world. The hippie movement , the 1968 Olympics, and women's liberation were instrumental in shifting organizational marketing toward practices designed for specific market segments.
In the pre-Columbian period, sellers and clients made Phone Number List their exchanges in Tiantiztli, (tianguis) and which Fray Toribio de Benevente called markets. colonial stage This stage brought with it commercial evolution and divided it into three fundamental phases: from 1521 to 1810: it was defined by the exploitation of metals, mainly silver, this brought important benefits to Mexico from Europe; from 1810 to 1880: modern economic imperialism begins and the State acquires a higher level; Since 1880: the flea markets were changed for buildings and trade with the United States was mainly established. First marketing strategies in Mexico In Mexico, as throughout the world, marketing has evolved throughout history.
And while the concept was refined around the world, the first marketing strategies appeared in Mexico . Mass Marketing This was the first type of marketing that appeared in Mexico and was with the help of the media, between the forties and fifties of the 20th century. It is known as "Mass Marketing" because it was aimed at the entire population without any distinction between consumers. Segment Marketing Various successes occurred in the 1960s in the country and the world. The hippie movement , the 1968 Olympics, and women's liberation were instrumental in shifting organizational marketing toward practices designed for specific market segments.