Post by account_disabled on Feb 18, 2024 8:15:44 GMT
services, such as when developing new business with existing customers, marketing research is generally used. what measures to aim for with MA, this infographic will be helpful. What is the use of MA that leads to business results Examples of measures that marketers should keep in mind We have put together a list of the strategies that successful B2B marketers know to use MA to produce results. View infographic
From here, let's take a look at the areas in which MA tools excel. Reach and acquire potential customers Contact between customers and companies begins with gaining awareness of products and services. Then, by obtaining latestdatabase.com the consent of interested potential customers and acquiring their contact information, we conduct continuous communication. Today's world is filled with a variety of information sources. This is true not only for consumer counterparties in B2C transactions, but also for buyer counterparties in B2B transactions. While time is limited for customers, the channels through which information is delivered are vast, including media sites, video sites, company sites, SNS, apps, email, in-stores, and IoT.
Therefore, in order for a company to reach potential customers and make them aware of the company, it is necessary to take detailed responses. Before the advent of the Internet, mass media and one-way communication were the mainstream. In modern times, each person's interests, tastes, and behaviors are different, so two-way communication with each person is essential. In other words, 1 to 1 communication One to One is required. MA is ideal for realizing 1 to 1 communication. Understanding and nurturing the needs of